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  Your   Name: Sachin Vitthaldas Chandak Company/Brand name: aroonkumar's. Healthy Konnect Title:/Designation- Proprietor Location...


Your  Name: Sachin Vitthaldas Chandak

Company/Brand name: aroonkumar's. Healthy Konnect

Title:/Designation- Proprietor

Location - Pune, Delhi,Mumbai,Bengluru



Q1. Story behind your Brand name or Logo


Brand Name was not that much of a concept when it started, It was the name of the partner, who afterwards retired but the name continues as the firm was ready with same name’s goodwill.  Logo was designed as per the name.


Q2.  Whether this Business  is started by you or Legacy of Generations.


Business was established by my father in 1975. With the vision to supply premium quality, clean, staple products. His out-of-the-way thinking and innovative advertising patterns helped to create a brand and was the ‘talk of the town’. I inherited this legacy. After the entry of Modern Trade we got associated with all the leading brands like Walmart, Big bazar, Tesco, Reliance and Spencer with same pattern as these people need quality assured products with consistency.


Q3.  What inspired you to start this business/ entrepreneurship?

I joined this business with no choice. But I saw the passion of my father, Late Vitthaldas ji Chandak and network skills of my elder brother, Late Abhijeet Chandak. I got the command at the age of 18. With the support and help of my mother, I completed this task.



Q4. Kindly introduce about your Business, briefly products and services here.


Aroonkumar’s is a reputed trading concern in Pune, offering wholesale supply and retail sales in a variety of commodity items with a speciality in Dry Fruits, Spices and Mukhwas. Driven by a quality-centric philosophy, and a glorious tradition of service excellence of more than 46 years - today it is a trusted name in the marketplace.

Aroonkumar’s is a multi-dimensional enterprise that caters to the needs of a varied clientele through a score of channels like Wholesale Supply, Convenience Store, Store-in-Store and Corporate Gifting. Committed to offer best value to customers' money, we are patronized by those who value exclusivity.



Q5. What kind of major challenges did you face while starting/doing business?


As we are in every field of the food industry.-- Manufacturing, Supply, Retail, Shop-in-Shop to Online services, so challenges are always there. But the main hurdle or challenge is to grasp the rapidly changing behavior of customers. The second challenge is to fight with the Big Giants with a lot of capital investments.




Q6.  What were the financial challenges you had   during the start of Business and how did you manage?


I got a ready set up. What I understand from this journey is that Business is a  ‘no-nonsense’ play. If you or your associate does a foul play, Business has to suffer. And to understand this foul play, you have to do business with ‘no-nonsense’ parameters.


Q7. Share with our readers the most inspiring moment in this journey of entrepreneurship or Business journey?


I just accepted my role in the business and started exploring new ways and Ideas, Because of the legacy, Tata Motors approached us for the supply of Premium products to their Exclusive Officers Guest Houses. But there was a procedure- Visit, Interview and all. After the interview session, when the head of  HR told me you are the youngest vendor of the TATA Group at the age of 18, I think, that was the time I realized how the Brand works and at the same time I took up the responsibility to keep this faith alive.


Q8. Who is your role model or Inspiration in life personally or professional life ?


Your Own Learning


 Q9 Are your products or services Health benefited? if yes elaborate there importance


We are associated with Health related products. We trade in Dry Fruits, Spices and now we are in the manufacturing of Organic Honey, Turmeric Latte , Moringa Latte, Gulkand and many more such products are upcoming. People are now more conscious and alert about their eating habits. So this is a good sign for us, who are working towards this goal in the industry.



Q10. Which are Cities/Countries  your products are services  available?


Pune, Mumbai, Delhi, Bengluru


Q11 What are your future plans? Or now what is your vision for the next five years?


With the support of My Wife Dr Neelam, we intend to have our presence in the Global market. Upcoming five years will be very crucial for the retail segment as the World’s and India's Giant groups are now having full control in the market.



Q12. What are your Core Values in Life?


Retain the Values, Rewrite the Rules.



Q13. On which digital platforms your products or services can be  purchased or availed ?

Andoid App


Natures Basket online



Q.14. What is the  one inspirational or Motivational message you want to  share to  our esteemed  readers?


In business ...No one should control your emotions.

Be the Best in your Products



Q15. Your accomplishments and Awards


Acknowledged by many, but real Award yet to come



Q16 Associated with various Networking Forums, or Social Organizations


I was the President of Maharashtra Maheshwari youth Organization. Started Maheshwari Professional and Entrepreneur network (MPEN) with my associates.


Q 18.  Facebook profile URL link



Q19. Twitter profile URL link



Q 20.. Instagram profile URL link



Q 21  Personal blog URL link




Q 21.. Company website & Company blog URL link

  Interviewed By

Deepak Toshniwal


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